Vekst Insights: AI in Marketing – From theory to live cases

Enough with the "potential" of AI. Let’s talk about what’s working right now. 

In this seminar, we’ll walk you through concrete case studies from large-scale B2B businesses where AI implementation has gone beyond potential and into tangible results.

This is your chance to get a look under the hood, learning how to move from AI experiments to live production environments – and we can speak from experience.
At Vekst, we run concrete, live implementation cases where AI is actively developing and driving marketing processes for our clients.

How did we get here? Not by over-strategizing, but by starting with small, scalable projects and applying a ruthless "Test, Learn, and Develop" methodology.

In this session, we will cover:

• The Evidence: A direct look at specific large-scale B2B workflows running today, including high-volume translations (localizing without losing nuance), ad creation (generating assets at scale), and smart briefing platforms

• The Methodology: Why the "Big Bang" approach fails and why "Test, Learn, Develop" simply works

• The Strategy: How to identify small, scalable projects that deliver immediate value and build the foundation for larger systems

• The Learnings: The specific hurdles we faced when going live, and how we solved them

Seats are limited – secure your spot to learn from our experts.

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When & where
February 17th, Stockholm
Time: 08:30 – 10:00, starting with breakfast and mingle with other B2B marketeers
Location: United Spaces Waterfront, Stockholm

February 24th, Gothenburg
Time: 08:30 – 10:00, starting with breakfast and mingle with other B2B marketeers
Location: Brick Studios, Masthamnsgatan 5, Göteborg

Speakers:

Max Wimnell, Co-Founder at Vekst
Julia Airey, Digital Strategist at Vekst